For the first few years of Naruto's publication, an annual character popularity poll was held. Readers could vote for their favourite character and the results would be included with a later chapter. The top-ranking characters are drawn together in a two-page colour spread. Some of the later polls also included a jutsu popularity poll. The most recent poll was in 2011.
Character Poll 1
Results for this poll were given with manga chapter 60.
- Kakashi Hatake - 22,692 votes
- Naruto Uzumaki - 16,729 votes
- Sasuke Uchiha - 13,674 votes
- Iruka Umino - 7,128 votes
- Sakura Haruno - 3,055 votes
- Rock Lee - 2,327 votes
- Gaara - 1,353 votes
- Haku - 1,302 votes
- Zabuza Momochi - 756 votes
- Hinata Hyūga - 553 votes
- Anko Mitarashi - 332 votes
- Neji Hyūga - 288 votes
- Kurenai Yūhi - 217 votes
- Might Guy - 216 votes
- Orochimaru - 199 votes
- Ibiki Morino - 174 votes
- Asuma Sarutobi - 165 votes
- Masashi Kishimoto - 157 votes
- Inari - 156 votes
- Konohamaru Sarutobi - 143 votes
- Kiba Inuzuka - 135 votes
- Kabuto Yakushi - 110 votes
- Team Dosu - 107 votes
- Tenten - 83 votes
- Nine-Tailed Demon Fox - 72 votes
- Temari - 71 votes
- Shikamaru Nara - 66 votes
- Kankurō - 62 votes
- Ebisu - 55 votes
- Ino Yamanaka - 53 votes
Character Poll 2
Results for this poll were given with manga chapter 107.
- Naruto Uzumaki - 2,788 votes
- Kakashi Hatake - 2,635 votes
- Iruka Umino - 1,562 votes
- Sasuke Uchiha - 1,400 votes
- Rock Lee - 1,013 votes
- Hinata Hyūga - 1,002 votes
- Gaara - 709 votes
- Hayate Gekkō - 590 votes
- Gamabunta - 581 votes
- Jiraiya - 503 votes
- Haku - 434 votes
- Minato Namikaze - 402 votes
- Neji Hyūga - 396 votes
- Sakura Haruno - 359 votes
- Zabuza Momochi - 269 votes
- Shikamaru Nara - 245 votes
- Kiba Inuzuka - 199 votes
- Might Guy - 172 votes
- Nine-Tailed Demon Fox - 170 votes
- Akamaru - 138 votes
- Masashi Kishimoto - 126 votes
- Kabuto Yakushi - 122 votes
- Tadpole - 113 votes
- Shino Aburame - 110 votes
- Anko Mitarashi - 108 votes
- Orochimaru - 105 votes
- Kotetsu Hagane - 100 votes
- Temari - 94 votes
- Asuma Sarutobi - 92 votes
- Tenten - 75 votes
- Kankurō - 64 votes
- Ino Yamanaka - 63 votes
- Itachi Uchiha - 62 votes
- Izumo Kamizuki - 50 votes
- Kurenai Yūhi - 49 votes
- Pochi - 33 votes
- Konohamaru Sarutobi - 29 votes
- Dosu Kinuta - 28 votes
- Squirrel - 26 votes
- Snow hare - 25 votes
- Ninken - 24 votes
- Inari - 24 votes
- Ibiki Morino - 20 votes
- Ebisu - 17 votes
- Unnamed Tokubetsu Jōnin - 17 votes
- Unnamed ANBU - 16 votes
- Kin Tsuchi - 16 votes
- Ningame - 14 votes
- Gama - 14 votes
- Chōji Akimichi - 13 votes
Character Poll 3
- Kakashi Hatake - 8,198 votes
- Naruto Uzumaki - 7,759 votes
- Iruka Umino - 4,627 votes
- Sasuke Uchiha - 3,826 votes
- Shikamaru Nara - 1,788 votes
- Hinata Hyūga - 1,534 votes
- Gaara - 1,413 votes
- Rock Lee - 1,390 votes
- Sakura Haruno - 1,186 votes
- Neji Hyūga - 1,174 votes
- Itachi Uchiha - 1,020 votes
- Shino Aburame - 997 votes
- Might Guy - 896 votes
Character Poll 4
Results for this poll were given with manga chapter 199.
- Naruto Uzumaki - 7,689 votes
- Kakashi Hatake - 6,560 votes
- Sasuke Uchiha - 4,843 votes
- Shikamaru Nara - 4,700 votes
- Iruka Umino - 3,855 votes
- Neji Hyūga - 3,222 votes
- Rock Lee - 2,522 votes
- Gaara - 1,868 votes
- Itachi Uchiha - 1,619 votes
- Sakura Haruno - 1,348 votes
- Jiraiya - 1,235 votes
- Hinata Hyūga - 1,182 votes
- Tsunade - 1,058 votes
- Haku - 941 votes
- Temari - 930 votes
- Hayate Gekkō - 876 votes
- Kiba Inuzuka - 599 votes
- Might Guy - 567 votes
- Genma Shiranui - 541 votes
- Minato Namikaze - 529 votes
- Chōji Akimichi - 399 votes
- Orochimaru - 345 votes
- Ino Yamanaka - 286 votes
- Akamaru - 271 votes
- Shino Aburame - 253 votes
- Asuma Sarutobi – 237 votes
- Kabuto Yakushi - 237 votes
- Zabuza Momochi - 207 votes
- Tenten - 135 votes
- Anko Mitarashi - 120 votes
Jutsu Poll 1
- Rasengan - 5,128 votes
- Lightning Cutter - 4,395 votes
- Chidori - 3,216 votes
- Shadow Imitation Technique - 3,160 votes
- Summoning Technique - 1,897 votes
- Byakugan - 1,728 votes
- Sharingan - 1,639 votes
- Shadow Clone Technique - 1,415 votes
- Reverse Lotus - 1,400 votes
- Eight Trigrams Sixty-Four Palms - 1,162 votes
- Sexy Technique - 1,013 votes
- One Thousand Years of Death - 909 votes
- Dance of the Crescent Moon - 864 votes
- Lion Combo - 700 votes
- Uzumaki Naruto Combo - 666 votes
- Sand Binding Coffin - 641 votes
- Front Lotus - 610 votes
- Tsukuyomi - 597 votes
- Sand Waterfall Funeral - 566 votes
- Harem Technique - 493 votes
Character Poll 5
Results for this poll were given with manga chapter 245.
- Sasuke Uchiha - 6,647 votes
- Naruto Uzumaki - 5,614 votes
- Kakashi Hatake - 5,430 votes
- Iruka Umino - 4,128 votes
- Shikamaru Nara - 3,003 votes
- Itachi Uchiha - 2,997 votes
- Neji Hyūga - 2,497 votes
- Sakura Haruno - 2,394 votes
- Hinata Hyūga - 1,598 votes
- Gaara - 1,383 votes
- Temari - 1,037 votes
- Kiba Inuzuka - 788 votes
- Rock Lee - 722 votes
- Ino Yamanaka - 717 votes
- Haku - 706 votes
- Tsunade - 595 votes
- Might Guy - 559 votes
- Kimimaro - 478 votes
- Kabuto Yakushi - 473 votes
- Hayate Gekkō - 434 votes
- Shino Aburame - 377 votes
- Minato Namikaze - 345 votes
- Jiraiya - 317 votes
- Tenten - 280 votes
- Tayuya - 225 votes
- Asuma Sarutobi - 221 votes
- Orochimaru - 211 votes
- Kisame Hoshigaki - 202 votes
- Shizune - 163 votes
- Kankurō - 117 votes
Jutsu Poll 2
- Rasengan - 6,354 votes
- Chidori - 5,665 votes
- Lightning Cutter - 5,188 votes
- Tsukuyomi - 3,447 votes
- Eight Trigrams Sixty-Four Palms - 1,624 votes
- Summoning Technique - 1,611 votes
- Shadow Imitation Technique - 1,575 votes
- Sharingan - 1,531 votes
- Byakugan - 1,197 votes
- Mangekyō Sharingan - 670 votes
- Shadow–Neck Binding Technique - 653 votes
- Sexy Technique - 617 votes
- Lion Combo - 616 votes
- Summoning: Quick Beheading Dance - 576 votes
- Mind Body Switch Technique - 535 votes
- Reverse Lotus - 513 votes
- Sakura Blizzard Technique - 511 votes
- Harem Technique - 509 votes
- Shadow Clone Technique - 499 votes
- One Thousand Years of Death - 490 votes
Character Poll 6
Results for this poll were given with manga chapter 292.
- Sasuke Uchiha - 3,242 votes
- Kakashi Hatake - 2,916 votes
- Deidara - 2,555 votes
- Naruto Uzumaki - 2,283 votes
- Iruka Umino - 2,232 votes
- Sasori - 1,949 votes
- Gaara - 1,934 votes
- Neji Hyūga - 1,785 votes
- Minato Namikaze - 1,458 votes
- Shikamaru Nara - 1,409 votes
- Itachi Uchiha - 1,369 votes
- Sakura Haruno - 1,359 votes
- Hinata Hyūga - 1,048 votes
- Kabuto Yakushi - 829 votes
- Kiba Inuzuka - 677 votes
- Temari - 671 votes
- Ino Yamanaka - 662 votes
- Rock Lee - 640 votes
- Kankurō - 519 votes
- Might Guy - 503 votes
- Asuma Sarutobi - 449 votes
- Tenten - 395 votes
- Hayate Gekkō - 283 votes
- Orochimaru - 237 votes
- Genma Shiranui - 230 votes
- Shino Aburame - 226 votes
- Haku - 168 votes
- Tayuya - 164 votes
- Tsunade - 161 votes
- Kimimaro - 148 votes
Naruto Databook 3 Character Poll
The third Naruto databook compiled the results of the first six polls to determine the most popular characters overall.
- Kakashi Hatake - 48,431 votes
- Naruto Uzumaki - 42,862 votes
- Sasuke Uchiha - 33,632 votes
- Iruka Umino - 23,532 votes
- Shikamaru Nara - 11,211 votes
- Sakura Haruno - 9,701 votes
- Neji Hyūga - 9,362 votes
- Gaara - 8,660 votes
- Rock Lee - 8,614 votes
- Itachi Uchiha - 7,067 votes
- Hinata Hyūga - 6,917 votes
- Haku - 3,551 votes
- Might Guy - 2,913 votes
- Temari - 2,803 votes
- Minato Namikaze - 2,734 votes
- Deidara - 2,555 votes
- Kiba Inuzuka - 2,398 votes
- Hayate Gekkō - 2,183 votes
- Jiraiya - 2,055 votes
- Shino Aburame - 1,963 votes
Naruto Tenth Anniversary Poll
To celebrate the tenth anniversary of Naruto, the English Shonen Jump held two popularity polls: voters' favourite Konoha ninja and favourite member of Akatsuki.
Konohagakure Poll
- Naruto Uzumaki - 38%
- Shikamaru Nara - 12%
- Hinata Hyūga - 11%
- Neji Hyūga - 8%
- Sakura Haruno and Rock Lee - 5%
- Kakashi Hatake and Kiba Inuzuka - 4%
- Shino Aburame - 2%
Akatsuki Poll
- Sasuke Uchiha - 28%
- Itachi Uchiha - 20%
- Pain and Tobi - 10%
- Deidara - 7%
- Suigetsu Hōzuki - 5%
- Konan - 4%
- Kisame Hoshigaki, Sasori, and Hidan - 3%
- Zetsu - 2%
- Karin and Kakuzu - 1%
Character Poll 7
Results for this poll were given with manga chapter 531.
- Naruto Uzumaki - 6,880 votes
- Sasuke Uchiha - 5,791 votes
- Kakashi Hatake - 4,828 votes
- Gaara - 4,239 votes
- Itachi Uchiha - 4,011 votes
- Deidara - 3,623 votes
- Minato Namikaze - 3,477 votes
- Sasori - 3,152 votes
- Shikamaru Nara - 2,533 votes
- Hinata Hyūga - 2,517 votes
- Iruka Umino - 2,494 votes
- Sakura Haruno and Sai - 2,188 votes